• My Journey to Wuhan

    Actually, I've been there twice. The first time was in September 2001. Have you ever heard an interviewer ask an interviewee this question? “If you could relive any moment in your life, what would that moment be”? For me, it would be the moment my daughter was placed in my arms. That moment happened in Wuhan, China.  
  • The Story of a Real Influencer

    INFLUENCE. I spend a lot of time thinking about it. Do you? One reason is because of all the talk we hear about Instagram “Influencers.” They’re on my radar because I believe they could be so very helpful in helping get the word out about our little social enterprise, OUTsideIN.  

    And yet, it seems to me that there is something innately wrong about using the word influence in the context of something so impersonal as Instagram. Allow me to share two stories of real influence that I recently experienced. 


    Pat Stoeken is our February 2020 Woman on a Journey. Her amazing sail through life makes me think of cruises, coconuts, and Gilligan's Island. When I say she's a "strong woman on a journey", I guess it'd be more accurate to say her whole life has been a journey. She's sailed thousands of miles in her 73 years, allowing folks like me to live the "Gilligan" life, if only for a three-hour tour.

    Each month this year I will tell the story of a strong woman on a journey. We’ve of course adopted that as part of our tagline at OUTsideIN. The phrase “Strong Women on a Journey Making Travel Gear for Yours” has become an important part of our brand as it perfectly describes not only the fact that we make gear for travel but that the women who make it are on a journey to reinvent their lives. 
  • A Hero in Recovery

    Yesterday was a tough day in the workshop. Our Lisa got the devastating news that her long-time sponsor, Angie B. (not her real name or initial), had passed away. Lisa’s reaction was akin to what you would expect on hearing this news about a spouse, parent or child. It was gut-wrenching.
  • Small Business Saturday 2019

    It’s time to talk about Small Business Saturday! Once again our little social enterprise located on the historic town square in Troy, Tennessee will be open for business on Small Business Saturday, November 30, 2019 from 10:00 am to 4:00 pm.

    This day has come to be very important to us. There are two reasons...

  • The Idea for OUTsideIN was Born

    If you know me very well, you know that I’m not much on planning, or goals, or knowing what I’m going to be doing for the next six hours. It’s not...